Urban Athletics Manifesto
On the street, it's not about what you've got, but what you can do with what you have
Inspired by the raw originality of the street is a store that brings modern urban lifestyle to the forefront:
urbanAthletics bravely combines athleticism with urban fashion.
As new fashion forms broke out across the globe, we saw how sportswear evolved into streetwear, and
vice versa. This fashion phenomenon led us to bring together elements from skateboarding, parkour,
music, street culture and everything in between to allow every urban hipster invest new styles and make a statement on the streets.(more...)